Posted by
Ryan Watts
on
25/10/2013
Among our new clients is Coppens, bringing a new range of lagers to the UK from Bocholt, near the border of Belgium and the Netherlands. We were asked to provide product photography for three lagers, which gave us the opportunity to flex our muscles a little bit. In addition to the more conventional shots of the cans against white and black backgrounds, we photographed the cans against a graded black and blue background, matching the brand colours to create a slightly more distinctive image and reinforce the brand's identity.
The result is a stylish, crisp and clear set of images that - we think - will serve the brand well upon its launch.
But we didn't stop there. We also created some other images to accentuate the ideas for the brand. For that extra edge, we edited splashes of water into some images, emphasising the refreshing quality of the lager and truly announcing its arrival on our shores. Here's to its success.